I’m founder of Shaping Youth, a nonprofit consortium dealing with media and marketing’s impact on kids. We’re using tactics of industry insiders to fight fire with fire and excited to help light the fuse to spark the power of media for positive change. I’m a writer/producer by trade and have seen industry devolve into appearance-based cues for both genders, with vapid values that narrowcast and pigeon-hole youth into objectified commodities over healthy, whole human beings. Time to ignite a massive mindshift…let’s spark it!

Part of “30 Allies in 30 Days” Learn more about the SPARK Summit and check back tomorrow for our next ally!